Mastering Multichannel Prospection with Clay x LGM - by Matteo Fois

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Learn to harness the power of Clay and LGM to create personalized, multichannel campaigns that get results, thanks to @Matteo_Fois.

What You’ll Learn:

  • Precise Segmentation: Learn how to hyper-segment your audience using the ABM approach, ensuring that the right prospects are targeted in your campaigns.

  • Flawless Execution: Master the Clay process, including ICP checks and segmentation, to ensure your campaigns are flawlessly prepared before launching with LGM.

  • Multichannel Engagement: Effectively leverage LGM to connect with your leads through social warming, LinkedIn, emails, calls, AI voice messages, Sendspark videos, and even handwritten mails with Scribeless.

This masterclass is perfect for marketers ready to refine their ABM approach with advanced tools and multichannel strategies.

:fire: Want to try LGM for yourself? Enjoy a 14-day free trial :point_right: https://lgm.rocks/v9d

:speech_balloon: Want to have personal advices from Matteo ? :point_right: His Advisor page

:alarm_clock: Timecodes :alarm_clock:
0:00 Introduction
7:10 What is ABM and when to use it?
11:00 Prospecting has changed
12:15 Clay Table (integration with La Growth Machine, Scribeless)
37:02 La Growth Machine Workflow (integration with Clay, Sendspark)
48:00 Q/A

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